Why you wear it

One reason why you wear The Santa Hat during the holidays, year after year, is to remind yourself of how you want to act all of the time. Because if you’re wearing The Santa Hat, you sure as shootin’ let cars pull into traffic ahead of you, and you hold doors for people even if you’re running late and you smile as you pass folks on the sidewalk even if you’re feeling shy or low or beat. You lavish joy and silliness and color on the world. You hope you do this all of the time. But wearing this Hat is like a loving refresher boot camp– to remind you how to be.